Walkie Talkie Blog

How To Send More Prospects To Your Website

June 18th, 2012  |  Web Marketing

There are lots of ways to get new prospects to visit your company website. You can optimize your website for the search engines, pay for online advertisements, put your web address on company vehicles, send out postcards, emails, yards signs and more. But one of the most effective ways is to get listed in the many online business directories on the web.

Did you know that your business can be listed in a ton of local business directories that your prospects actually use like Google Places, Merchant Circle, Yellow Pages, City Search and many more — completely free of charge (there are many paid directories as well)? By simply claiming or creating your listing and completing the business profile you can expose your business to hundreds or thousands of people beyond what your website alone can deliver.

If you are serious about marketing your business on the internet it’s time to take a close look. Business listing websites are REALLY hot right now and by doing a search for a service or product on the web you will see that the results are filled with them.

In the image below our Google search for “asphalt contractor atlanta” yielded 5 different business listings websites on the first page. Imagine your business in every one of these directories. How many more people would find you for this simple reason?

Importance of Business Listings for Pavement Contractors

But there are more reasons than just that one alone.

First, most of these listing services also allow your customers to write reviews on your work. Many of these listing services rank your business higher in the list based on the number and quality of your reviews. The goal of course is to have your company listing at the top in all of these directories, dominating as much of the web as possible for pavement services. The trick is, you need to get your customers writing reviews. There are many ways to get them to do this, but that’s another topic — just be creative.

Another reason to add your business to these listing services is that it will help your website rank higher in the search engines. Remember, Google and the other search engines love it when you have lots of links to your website from other quality websites. The link to your website from your companies business listing can really give you a nice boost. Especially if you have a lot of them.

Having the time for this is, of course, the biggest problem. Who in their right mind has the time to fill out all of these profiles? THANKFULLY, there is a great service that allows you to fill out a single complete business profile and they do the rest of the work.

Universal Business Listing is an online service that allows you to submit your listing to them and they in turn submit it to a huge list of business directory sites. There is a fee depending on the package you buy — but it is nominal for the benefits you will receive in return. I would highly recommend the Premium Package because they will set everything up and then send you the password so that you can manage it yourself. This is critical. The Premium package is $129, but only $59 to renew the next year to keep all of your profiles up to date. Easily worth every penny.

If you want to set up your profiles manually on your own, you definitely want to start with Google Places, filling out everything completely and getting customers to write reviews. Doing so will help rank your listing higher and possibly even get you a #1 spot in Places. This listing alone can bring a ton of new business your way.

These listings are essential for any company serious about marketing on the web. Here’s a list of 50 business directories. Now get to work OR make the small investment at Universal Business Listings to gain maximum exposure for your business.

Here’s the link: Universal Business Listing

50 Business Directories For Local Marketing

1. Google
2. Bing
3. Yahoo!
4. Yelp
5. Merchant Circle
6. LinkedIn
7. YellowPages.com
9. Whitepages
10. Supermedia
11. Yellowbook
12. CitySearch
13. Mapquest
14. Biznik
15. Local.com
16. Foursquare
17. ThinkLocal
18. CitySlick
19. USYellowPages
20. MyCity
21. Outside.in
22. Dex
23. BizJournals.com
24. TeleAtlas
25. Justclicklocal
26. Discover our Town
27. Metrobot
28. Best Deals on
29. twibs
30. LocalEze
31. Kudzu
32. CityVoter
33. Manta
34. Zipweb
35. MatchPoint
36. UsCity.net
37. Local Site submit
38. InfoUSA
39. Axciom
40. Infignos
41. Yellowassistance
42. ChoiceVendor.com
42. Myhuckleberry
43. Genieknows
44. MojoPages
45. Brownbook
46. Magic Yellow
47. CitySquares
48. TeleAtlas
49. Navteq GPS
50. Judysbook

 

Leave your own comment

  • Archives

  • Categories

  • Testimonials

    WT is easy to work with, very efficient in their production and the final product is above and beyond my expectations. They have successfully worked with us to increase the site's effectiveness in producing leads. I highly recommend them.

    Marc Kaplin
    ACSI